Know exactly how effective your messaging, mobile apps, and websites are with clearly defined goals and standards for each user interaction, from start to finish. When establishing an analytics roadmap, we’ll also implement a tagging strategy and through knowledge transfers and team training, we’ll be your analytics partner along the way.
There are many aspects of your business that require key data analysis. We’ll build custom dashboards for UX, products, site tests, user journeys, and purchase flows to paint a clear picture of your entire business to help you understand how effective your investments are, what your audience make up looks like, and specific platforms you can use to boost your performance.
Using industry-leading software* to track, measure, and diagnose activity, we monitor the overall functionality at run-time and target opportunities for improvement. We create a measurement system that tracks the success of your programs and set up a data pipeline to manage all the information collected.
*Google Analytics, Adobe, Google Tag Manager to name a few
Our expert developers know the nuances of implementing analytics tracking and customizations. The tracking strategies are based on a strong understanding of the technology stack, development language, user journeys, media management tools, and acquisition strategy.
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November 16, 2015
The digital analytics industry, while growing substantially, is not without some unsolved issues holding it back.